Le Brouillon is creative studio specialized for live shows and experiences. Providing creative direction, art direction, narrative and experience design, brand collaboration consulting, and full-spectrum creative development.

In French, “Le Brouillon” means “the draft.” It’s the space where ideas first take shape: messy, raw, full of potential. It’s where creativity lives before the pressure of perfection sets in. That’s what this studio is about: giving bold ideas the structure, clarity and creative courage they need to become something real.

We start in the draft and together, we turn it into the experience the world will remember.

We’re not a design agency, a production house, or a multimedia studio.

Le Brouillon exists to push the entertainment industry forward.

We listen deeply, then take your hand from the very beginning: shaping, refining, and carrying your vision through every stage until it comes to life.

We bring agility, clarity, and creative courage, ensuring your idea stays bold, authentic, and truly alive from concept to curtain.

We partner with producers, experiences creators, international production companies, event designers and visionary brands across sectors including entertainement, arts, culture, tech and consumer engagement. If your goal is to create a powerful, emotionally resonant and profitable experience: we’re your team.

While that is our primary focus, we often consult on adjacent creative ventures. If your project has an emotional core and a desire for impact, we’re open to a conversation.

We’re headquartered in Montreal, Canada and operate extensively across Canada, Europe, the United Arab Emirates, and the United States. While these regions are key to our presence, we operate globally and virtually, with a team and network of collaborators distributed around the world.

Yes. While we love full-scope collaborations, we also offer modular services. Whether you need high-level art direction, a fresh narrative for your project, or creative support, we can tailor our involvement based on your needs.

We’re flexible. We can remain at the conceptual level, or we can stay hands-on through creation during pre-production, design, and delivery. Depending on the scope of our agreement. In high-impact projects, our presence during production ensures the creative vision remains intact and emotionally aligned.

We currently work through two structured programs: one to define and sell your vision, and another to guide it through production.

Every project is unique, so the best way to walk you through the process is during a short call where we can discuss your goals and the right fit for you.

We offer both fixed-scope project pricing and retainer-based models, depending on the nature of the engagement. Every quote is customized based on complexity, timeline, and depth of involvement, we prioritize transparency and value alignment throughout.

While we rarely work on an daily basis (as it's typically not efficient for either party), we may apply an daily rate if we exceed the original agreement and need to extend the work slightly beyond scope.

Timelines vary depending on scale and scope. A simple creative consultation might take a few weeks, while a full immersive experience or event concept can span several months. We’ll define key milestones early and communicate consistently.

We begin every collaboration with a discovery phase to deeply understand your brand’s values, goals, and voice. From there, we act as creative custodians—enhancing your vision, not replacing it. We use tools like deep research, brand immersion, moodboard, and style alignment sessions to ensure cohesion.

We’re interdisciplinary by nature. While our core work is rooted in live entertainment, arts, and culture, we frequently collaborate with tech, consumer brands, tourism, and innovation-driven sectors. Impact and emotion are our common denominators.

Absolutely. We are experienced in working directly with internal teams, partners, and other creative stakeholders. We believe the best results come from seamless collaboration and mutual respect.

Creative alignment is built into everything we do. From the start, we define clear creative pillars — your why, what, and for whom — so everyone works from the same foundation.

Throughout the process, we run regular creative checkpoints and open conversations with all key stakeholders to keep the vision consistent, bold, and on track.

Yes. Upon request, we can share relevant case studies and visual work. However, please note that the majority of our projects are highly confidential and covered by NDAs. While we can’t always disclose full details, we’re happy to discuss comparable challenges, creative approaches, and outcomes to give you a clear sense of our capabilities.

That’s completely fine, most of my clients start there. Part of our role is to help you clarify your vision, goals, and priorities. We can begin with a short strategy call to identify where you are in the process and what kind of support will move your project forward.