
★★★★★
Join the only community of
Live Experience Entrepreneurs in the world
Watch how live show & experience designers are building structured, profitable businesses — without sacrificing their creative freedom.
Join the live experience creators building profitable businesses. Apply now.
CIRQUE DU SOLEIL
SECURED BY CLIENTS
PROJECTS
REVENUE GENERATED
BUILT ON 15 YRS OF EXPERIENCE WITH GLOBAL LEADERS



THE PROBLEM
RICH Creative™ is a business program built specifically for live entertainment and live experience professionals.
A comprehensive 12-month mentorship dedicated to guiding you through 4 essential phases. The focus: helping you build the identity, structure, and commercial clarity your creative business needs to operate, grow, and generate revenue — on your terms.
Now available to you, wherever you are building from.
WHAT YOU WILL DISCOVER
The business behind
RICH Creative™.
Everything you were never taught in this industry.

R — RETHINK
Rethink your identity
Rethink your identity as a business owner
Clarify your long-term vision
Define your purpose in this industry
Stop operating like a freelancer

I — IGNITE
Ignite your market value
Identify your precise niche and market
Articulate your USP and positioning
Generate demand and attract opportunity
Become the obvious choice in your space

C — CREATE
Create your core offer
Turn any concept into an investor-ready document
Build your financial model with confidence
Deliver experiences that convert and retain
Apply the same framework to every project

H — HIT
Hit your revenue goals
Maximise pricing and protect your margin
Build a pipeline for long sales cycles
Convert conversations and close with conviction
Leverage social media to generate inbound demand
Here’s your step-by-step plan
You don’t have to reinvent the wheel — just follow what works, built on 15 years inside
the live experience industry.
01

From creative to entrepreneur
Stand out and scale by transitioning from a skilled creative professional to the go-to live experience entrepreneur in your niche. Stop competing on price and start positioning yourself as the obvious partner — learning alongside peers who are equally serious about business growth and sustainable revenue.
02

Industry-specific from the ground up
Every strategy is grounded in how this industry actually works — concept-led business models, investor relationships, complex venue partnerships, and long sales cycles. Cécile spent 14 years at Cirque du Soleil generating over $1.6B in value, so nothing here is generic theory borrowed from another field.
03

Proven blueprints, not blank pages
Don’t build from scratch. Fast-track the high-stakes business assets that matter most — proposals, pricing, pitch decks, financial models, so you can build your own successful creative business. We also hand you the actual architecture for impactful live experience production, finely tuned through a decade of real projects, so you skip the trial and error.
04

Tangible infrastructure you keep
You don’t leave with inspiration — you leave with a complete business operating system. Every module produces a tangible document, script, or system. 18 reusable tools, from contracts to P&Ls, that become permanent business infrastructure you reuse on every project for years.
05

A select peer group
Join a highly vetted, private community of live experience creators. This isn’t just networking — it’s high-stakes collaboration with serious entrepreneurs dedicated to stronger positioning, better clients, and market leadership. The room raises your standards and opens doors you couldn’t open alone.
06

Structure, coaching & accountability
Move through the modules with a clear path and direct access to your coach — weekly calls, unlimited 1-on-1 sessions, and written feedback on your specific proposals and pitch materials. No more stalling in isolation: we keep you moving forward until the work is done and the results are real.
THE PROGRAM
Two tracks, one
transformation
Creative and business. Running in parallel. Because one without the other does not work.
Identity & Market Track
Make the most important shift in your career — from creator to live experience entrepreneur. Define your niche, articulate your USP, and position yourself so the right people find you first.
01 Identity Shift — from creator to entrepreneur
02 Objective — your 20-year vision & decision filter
03 Niche — the more specific, the more powerful
04 Pricing — charge what you are worth
05 Content creation — as proof of expertise
Concept & Business Track
Build the assets that generate leverage. One investor-ready concept, a pricing model that works, a pipeline that keeps every opportunity moving — the full business infrastructure of a live experience entrepreneur.
06 Offer — Structured, fundable, decision-first
07 Pipeline — never miss an opportunity
08 Lead Tracking — know exactly who you are looking for
09 Sales — PCO: Problem, Cost, Offer
WHAT THEY ARE SAYING
Creators who made
the shift
❝
It has been vision-changing — literally. It caused me to make a pretty large shift in direction, one I'm thankful I found now, not next year. The program drew it out of me. Thank you, Cécile!

David H.
Owner & Experience Designer · New Mexico, USA
❝
The program really changed how I think. It helps me fill the blanks and see the full picture. It gave structure to something that was only in my head — and made it actionable.

Daniele R.
Owner & Experience Designer · New Mexico, USA
❝
Cécile is a saviour from above. She gives artists and creators the vital steps we need to carve a real path toward our dreams — but even more, she gives her never-ending encouragement and this incredible power to make you believe in your project.
As a creative in this world, rejection sometimes starts to feel like a second hobby. In the middle of all that chaos, Cécile becomes a voice of clarity and guidance. She helps you move from confusion into action, from doubt into belief.
If you are not yet part of the program, you are making a grave error.

Otto P.
Creative Director & Founder, RenaiXance · Barcelona, Spain
❝
I had no hesitation for joining the program. Cecile's brief was spot on to what we needed covered. I didn't expect us to be working so tightly together, and her getting so interested in making this vision a reality. She understood where I was at, even beyond what I was telling her. Acting as some sort of leadership coach for this experience. That's pretty fantastic.

Luis M.
Immersive Director · Guadalajara, Mexico
IN THEIR WORDS
Hear it directly from the room
Otto: From 2 yrs of rejection to a fundable concept in 8 weeks.
Creative Director · Bacelona, Spain
Luis went from a $1M idea to a $10M investor-approved LBE
Experience Designer · Guadalajara, Mexico
David: from a once-a-year event to a scalable touring experience
Founder Immersive Event · Florida, USA
Danielle finally gave shape to an idea she carried for 12 years!
Experience Designer · Santa Fe, USA
Diego R.
Experience Builder · Mexico City, Mexico
Priya K.
Festival Producer · Mumbai, India

MEET THE FOUNDER
Founder, Le Brouillon
Cécile spent 14 years inside Cirque du Soleil, including 10 years in the Executive Creation Division, contributing to over 350 projects across 15 formats.
Her hybrid background is split in the middle: creative direction and experience design on one side, and business strategy on the other. Most people pick a lane, but Cécile never did. That means she can sit with a creator and sharpen the vision, then turn around and make that same vision legible to the people holding the money.
"I grew up being told that creative people cannot make money. I spend the past 15 years proving them wrong. Now I help others do the same."
Since launching Le Brouillon, Cécile has helped creators, producers, and studios get clear on their concept and secure $40M+ in funding and partnerships needed to move forward. If you are ready to stop stalling and start building the business around the creative, we would love to work with you.
It is a business program built specifically for live experience professionals. It covers everything you need to turn your creative work into a structured, revenue-generating business. Concept clarity, positioning, pricing, lead generation, and experience architecture are all included.
Rethink your identity. Ignite your value. Create your core offer. Hit your revenue goals.
It is a framework inside the RICH Creative™ Program. It takes your experience concept and builds it into something structured enough to pitch, fund, and produce.
Live experience designers, creative directors, producers, and studio founders who have strong creative output and no clear business structure around it.
Anyone looking for a generic business course. This is built for the live experience industry specifically.
12 months. You get a weekly group call and 1:1 sessions with Cécile thoughout.
Click "Enroll Now" and answer a few short questions. We will get back to you within 24 hours and set up a call to see if it is the right fit for you.
We transform creative directors, producers, and experience designers into Live Experience Entrepreneurs — helping them build a business around their creativity and what makes them impossible to ignore.
Limited cohort · By application only